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We’re different.

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Our core team, raised in North London, faced many of the same challenges as today’s youth. What started as survival became structure, and a system that not only changed our lives but continues to change the lives of those around us.

 

Today, as a collective of multi-platinum producers and global business leaders, our mission is bigger than success: it’s about promoting creative ownership.

 

Youth culture drives global trends and fuels some of the world’s most lucrative entertainment industries. UK music alone generates over £4 billion a year, but the communities creating this cultural power continue to see little in return.

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Previous music education systems have clearly not worked, but we’re here to change that.

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We see a different future, one where creatives gain and retain control of their assets, make informed decisions, and have the support to collaborate with anyone without fear of exploitation.

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Full website launching March 2026.